(untitled) digital creative blog

Aol, who in recent news have had a flurry of re-design - including a big list in which they redesigned their logo, site design, become more of a news site incorporating an algorithm, and aimed to become more attractive to advertisers - are now changing more.  It's internally known as "Project... [More]

Only (some) days into 2010 and already we've seen the launch of a slightly painful repeated marketing embracement of dear old web 2.0. It's similar to the cringe-worthy but mildly un-engaging antics of Vegemite's new "iSnack 2.0" product in September last year which saw Vege-bosses pick out their... [More]

Last week saw news that the controversial advertising by Facebook will come to an end. Or rather, a speedy termination of the Beacon ad platform combined with a large $ donation is about to occur.Facebook advertising caused commotion and disgruntlement in 2007 when the simple advertising platform ... [More]

No apple aren't branching out to design and manufacture children's play apparatus, although that would be pretty awesome, iSlide is a new smartphone ad format developed by 4th Screen Advertising. The new 'touch to expand' rich media ad-format has been made to target the one million plus iPhone use... [More]

I came across a brilliant and impacting idea to prevent road safety in New Zealand as car accidents were becoming too frequent during long raining periods. To inform the drivers of the danger of the route Colenso BBDO Auckland agency created an impacting and shocking billboard on the most dangerou... [More]

Ten years after their byebye baby campaign, Evian is back with a new concept: dancing babies. You might have already seen these teasing videos for the new Evian Live Young Campaign starring the Moon Walk and the Break Dance babies.  Here is a little reminder. Very recently, the brand has fin... [More]

As I was surfing through websites looking for a crunchy post for our blog, I came across a new experiential marketing concept developed by a French agency called Marcel for the Coca Cola brand. In order to promote their “new” packaging ‘Grip and Go’, they have displayed ad... [More]

Michael Jackson's death last night flooded the Internet. News came first via gossip website TMZ and then spread unusprisingly to twitter. At 11.30pm last night least 30% of Tweets involved the topic of Michael Jackson. During this time the TMZ website crashed from the surge of users, as did cel... [More]

Burger King have just brought out this pervy little ad to Singapore (at the moment). The newspapers had a field say making up headlines such as "Burger King blows its advertising wad" and so on. Enlightening. It's not the only sex-related ad Burger King have brought out in the past. One starred P... [More]

Augmented Reality (yes yes, but keep reading) has been accused of being faddish. But it's only now as we see the technology fully developing into real uses that we'll see the gimmicky, repeated nonsense begin to peel away. You'd expect that there's only so many versions of holding a bit of paper i... [More]

Designer trendies are fighting it out in the new Harvey Nichols ads.  Think Streetfighter and Mortal Kombat and you've got the idea (although I'm a Soul Calibur fan, but they all work the same).  The ads star nicely dressed characters flying through the air at each other, powering up and... [More]

Digital Media agencies are meant to be pushing the boundaries, innovating; not playing follow the leader.  During a recession it's the companies that invest in long-term digital strategies that are going to come out strongest on the other side. 'TV isn't all that good,' says Iain Tait o... [More]

Microsoft are having a bash at making people like Internet Explorer.  Their cunning plan currently runs in Australia, and instead of offering to feed the homeless per download as they've tried before, offers you a chance to win $10,000.  Wonderful. The company's buried the money "somewh... [More]

Lovely stuff grass; men can't seem to get enough of the stuff and have a continual quest to spend Sundays dragging a whirring machine over it. "Ah, I have completed manly grass tasks," they say. "Now we shall survey our work from the comfort of this armchair whilst watching television and drinking ... [More]

Check out this great little find from Neil at Digitalagencyblog.com.   [More]

How great is the response from BMW (see an extract from the press realease below) "Juggernaut Advertising, an independent advertising agency headquartered in Santa Monica, CA, has initiated a tactical outdoor marketing campaign on behalf of BMW of Santa Monica. The campaign is in response to Audi... [More]

Give a big round of applause to our one and only Dudley Wild! His work has just been included in Gestalten's latest book 'Tangible'. The book focuses on graphic-inspired design, objects and spaces by creatives that are producing striking visual and spatial work. Proving that Dudder's silky design sk... [More]

The Simpsons have redesigned their opening credits to coincide with the switch to a widescreen format. Check it out: [More]

This ad for Durex by the very talented superfad seems to be making its way round the blogs. What a brilliant animation, make sure to check out the site to see the outtakes (I love it when animators do this!). [More]

The top 10 funniest ads were named by the advertising industry today with the winner being the British advert for John West tinned salmon, check out the video below. Another personal favourite of mine that made it into the top 10 is the John Smith's advert starring Peter Kay where ... [More]